台客 (Táikè)

Once a derogatory term used to mock working-class Taiwanese for being tacky or unrefined, 台客 has since been reclaimed and worn like armour.

It celebrates a style that’s bold, nostalgic, and deeply local, full of unfiltered 台 (TAIWAN) flavour.

台客 isn’t about being polished. It’s about being real, raw, and proud.
Flashy but sincere. Messy but magical.
A visual resistance to erasure, and a love letter to homegrown grit.